Chapter 6 Precis

In chapter 6 of “Choices 2.0” (2010), author Joe Marshall Hardin emphasizes the affect media has on the daily lives of people, and how it easily captures the attention of most viewers.  He believes that the media is influencing people in the ways that they advertise such as radio, internet, television, billboards, or magazines.  The author analyzes the ways of media in order to educate the reader on how to evaluate the media from a writer’s point of view and use it in their own writing to catch the reader’s attention.  This chapter was intended for college students, but anyone can benefit from it.